Roundup

It's been a while...and all I have to say is that we're swamped and I'm sorry for not commenting on some of the most noteworthy posts of the previous few weeks. We're slowly transitioning to the Del.icio.us method of link posting...but here is a current roundup of some of the noteworthy posts every PPC marketer should read/has read within the past few weeks: Official Blogs AdWords Introducing the AdWords Editor forum - Announcement… Continue reading Pay Per Click Advertising Roundup.

Today - every Friday - is a big review/reporting day for semvironment...so there won't be any commentary today: Official Blogs AdWords Tips from our industry newsletters Yahoo! Search Marketing Get AMP!’d adCenter Keyword Match Types Search For More Traffic & Conversions From Within! Favorite posts from the people/bloggers/companies we admire (alphabetical) - Conversation Marketing 5 Lessons Religion Can Teach Internet Marketers How To: Get A Derailed Internet Marketing Project Back On Track Future Now's GrokDotCom Bryan Eisenberg

I hope you have a successful week this week - don't forget to check out the following stories: Official Blogs AdWords Google Analytics 101 (Part 3) - This is a quick overview of the Google Analytics dashboard. Yahoo! Search Marketing Common Enemy - Y!SM is teaming up with Click Forensics to combat click fraud. It looks like Yahoo! is adding a "click filter" report soon so we can see how many clicks we… Continue reading BIG Pay Per Click Advertising Roundup for Saturday through Sunday 3/29/08 - 4/6/08.

Limited commentary again on this one... :) Official Blogs AdWords Demographic bidding now available CPC: Maximum, average and minimum. An earlier post re-visited Yahoo! Search Marketing Vote for Better Search in ’08 New Guidelines for Questionable Products - lol...I guess Fake ID makers have to stop using Yahoo! now...dang it (tongue completely in cheek Napoleon Dynamite style!) Chasing our Long Tails - Interesting thoughts about effectively targeting the long-tail keywords so they don't… Continue reading Massive PPC Roundup for Tuesday through Friday 3/18/08 - 3/28/08.

No commentary this time... Official Blogs AdWords Webinar: Introduction to AdWords Editor Webinar: Getting The Most From Your Print Campaigns Yahoo! Search Marketing The Quality Impact adCenter Microsoft adLab Tools Review Part 2 – Keywords & Content Understanding goals adChamps 2008 Interview: Jonathan Hochman Welcome to the new adCenter Blog Favorite posts from the people/bloggers/companies we admire (alphabetical) - (EMP) E-Marketing Performance trackur Online Reputation Monitoring Tool Aaron Wall's SEO Book.com By 2009 Google Will be More

Official Blogs AdWords Google Audio Ads, Meet Google Analytics Google Closes DoubleClick Acquisition Helpful tips on our new content network tools - Good tips that can be implemented quickly with the new content tools released within the past year or so. "Must read!" Yahoo! Search Marketing More (Keyword) Power, Please - This feature is similar to what AdWords has had at the ad group Keyword level for a while...Yahoo! keeps Googlizing themselves… Continue reading PPC Advertising Roundup for Friday through Wednesday 3/7/08 - 3/12/08.

Sorry, limited to no commentary on this roundup - Official Blogs AdWords Category Exclusion for the Content Network Landing page load time will soon be incorporated into Quality Score Yahoo! Search Marketing Many Happy Returns Slice up Your Advertising Pie adCenter Microsoft adCenter Analytics Beta Upgraded adCenter Analytics - Getting Started! Favorite posts from the people/bloggers/companies we admire (alphabetical) - Conversation Marketing Don't Drive Angry: Stepping Back from a Failed Internet Marketing Campaign Defend Yourself: Bid

Wow! What a crazy week - I am getting busier by the minute. I'm grateful to be busy serving customers, hiring new people, working on tool/software betas and more! I love this industry and I hope you enjoy this roundup: Official Blogs Yahoo! Search Marketing Search Is Opening Up - I am excited to see the impact on ROI this might have with organic search...I love the yelp example in this post… Continue reading Pay Per Click Advertising Roundup for Wednesday through Sunday 2/27/08 - 3/2/08.

Official Blogs AdWords Webinar: Website Optimizer, What Should I Test? Yahoo! Search Marketing Reserve Prices - This is VERY big news..."must read"! adCenter Your questions answered: contacting adCenter Support Favorite posts from the people/bloggers/companies we admire (alphabetical) - Future Now's GrokDotCom Hidden Secrets of the Amazon Shopping Cart - "Must Read!" Excellent post about the changes and tests that Amazon did with their Shopping Cart. Google Analytics Blog by Mangold Sengers Analytics 5 tips for getting

Official Blogs AdWords Introducing Analytics Seminars for Success - I reviewed a few of these and they look awesome! I wish it wouldn't take me 3 days to attend a 1 day seminar though... :) Favorite posts from the people/bloggers/companies we admire (alphabetical) - Future Now's GrokDotCom 70% of Online Shoppers Read Multiple Product Reviews - Wow! That is a lot more than I expected...one of the first bold statements in this post… Continue reading Pay Per Click Advertising Roundup for Monday 2/25/08.